Risk Management Focus: Current Topics in Chiropractic Risk Management 2020: Social Media for Chiropractors - $59 3hrs CE*

 

 

Social media have opened up endless opportunities for connecting with others to communicate information, promote your practice, introduce yourself to new patients and stay in touch with existing ones. However, with new opportunities come new risks as well. Patients who are dissatisfied with your services can share their complaints with the world, and responding to those complaints carelessly can lead to a HIPAA violation as well as a retaliatory lawsuit. Providing specific advice in response to questions about symptoms posted by non-patients on your website could potentially create a chiropractor-patient relationship with someone you have never met, and for which you can be held fully liable if the patient is harmed by following your advice. Moreover, if you provide advice that strays beyond the allowable scope of chiropractic in your state, you could actually be charged with practicing medicine without a license. There are other risks as well, which we’ll cover later.

Objectives

When you complete this course, you should be able to:

1.  Describe what does and does not constitute defamation in the eyes of the law.

2.  Explain how to respond to a negative online review without incurring legal liability.

3.  Describe how to market your practice effectively on social media.

 

 

Premium savings subject to state maximum allowed per policy year. Discount subject to taking and passing the 10-question post-test no later than 30 days after your renewal date. Continuing education may be received by taking and passing (80%) the 10-question post-test.

*Please Read - Continuing education contact hours are available in states that accept approved PACE courses for educational credit. Please note that not all states accept approved PACE courses for educational credit. Please click here to see a list of states that accept PACE courses for continuing education credits.

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